Goal
The goal was to get as many quality leads as possible for $1000 of monthly advertising budget.
Mechanics
Our client came to us with a website that was very well developed from the marketing point of view. The client's path was thought out and many forms of capture were added, transferring a potential client to a WhatsApp dialogue with a sales manager. Therefore, we used the website as a landing page.
Target audience and its segments
Interior doors are needed for people who are planning to move to a new place soon or who are doing repairs in their current apartment/house. Since these categories of people are most likely to purchase doors in a short period of time, we focused on them.
Marketing offer
A marketing offer we used was that our client produces interior doors in 14 days according to a customer's size and provides free delivery in Kazakhstan. This message was taken as a basis, in addition we highlighted practical qualities of the doors and their minimal design that matched 2021 trends.
General results
Our client invested $2,683.12 in paid ads and received about $80,000 revenue after 3 months of our cooperation. Professionalism of our client's sales managers who processed leads played an important role in this result.
You can see screenshots from our client's Ad Account in a gallery below.
We now continue our cooperation with this client.