Capture new audiences to increase brand awareness and sales
Tell us your goals and we will show you how to get the best ROI within your budget
Based o your unique business and sales cycle, we will create a plan to maximize your return on investment
Marketing Girls
You deserve results
We are Marketing Girls Agency. Whether you are looking to generate more sales on your e-Commerce website, achieve a target ROI for paid ads or build a killer social community for your brand, we create customized strategies that will help you conquer any marketing goal.
After the first month of working with us you will receive:
More sales
If your deal cycle is fast, then in the first month you will be able to recoup the investment into advertising and start earning more by expanding your customer base.
More followers
Followers are not just a beautiful number in your account, but potential customers.
More recognition
When you reach new audiences, you increase the recognition of your business. Big brands know that investing in a company's image is the best investment.
More control
Know exactly where every dollar is going and how it's helping your business. Easily track your return on ad spend. You will know about the effectiveness of every cent invested.
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You leave a request on our website
This will allow us to discuss your project, determine advertising goals and an approximate advertising budget.
You fill in the brief
This will allow us to learn more about your business and to set up effective advertising.
Creation of an advertising promotion strategy
We analyze the market and your niche. Then we create an advertising strategy, help with the design of your accounts, prepare creatives and texts for an advertising campaign.
Analytics setup
We install the necessary analytics modules to identify the strengths and weaknesses of external resources - the site, the landing page and the link tree.
Audience selection and advertisement creation
We launch an advertising campaign and monitor its effectiveness - we change and adjust all the elements if necessary.
Progress report
Summing up the effectiveness of the advertising campaign
Steps of work
Case Studies
Promotion of an interior doors producer in Kazakhstan
Over $77,000 revenue from Instagram ads during 3 months of promotion
Instagram stories and feed design for international laboratory equipment producer
Design concepts for 2 Instagram accounts and stories management.
Instagram feed designs
Creation and makeover of various feeds for different niches.
Promotion of an interior doors' producer in Kazakhstan
Over $77,000 revenue from Instagram ads during 3 months of promotion
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Goal
The goal was to get as many quality leads as possible for $1000 of monthly advertising budget.
Mechanics
Our client came to us with a website that was very well developed from the marketing point of view. The client's path was thought out and many forms of capture were added, transferring a potential client to a WhatsApp dialogue with a sales manager. Therefore, we used the website as a landing page.
Target audience and its segments
Interior doors are needed for people who are planning to move to a new place soon or who are doing repairs in their current apartment/house. Since these categories of people are most likely to purchase doors in a short period of time, we focused on them.
Marketing offer
A marketing offer we used was that our client produces interior doors in 14 days according to a customer's size and provides free delivery in Kazakhstan. This message was taken as a basis, in addition we highlighted practical qualities of the doors and their minimal design that matched 2021 trends.
General results
Our client invested $2,683.12 in paid ads and received about $80,000 revenue after 3 months of our cooperation. Professionalism of our client's sales managers who processed leads played an important role in this result.
You can see screenshots from our client's Ad Account in a gallery.
We now continue our cooperation with this client.
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Promotion of a Ukrainian online book store
Ads costs paid off more than 4 times.
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Goal
The goal was to get a minimum payback of 2.5 (at least $2,50 of revenue for every $1 dollar invested in ad) for the test budget.
Mechanics
Our client has a Ukrainian online book store "Freud's". Accordingly, we have chosen the following mechanics - we advertise a certain book and lead to our client's website page about this book, so that the principle of consistency is observed in advertising.
Target audience and its segments
We identified 3 audience segments - psychologists, psychology students and women aged 20-50 interested in self-development. Priority was given to the women, since this audience is much wider and more promising for scaling campaigns.
Marketing offer
The offer was permanent - it was necessary to place an order of at least 1200 UAH (Ukrainian hryvna) to get free delivery.
General results
We achieved our goal in the first month and are still successfully working with the client.
Let's now look at the metrics from July 19 to December 19, 2021.
From July 19 to December 19, we invested $40,610.65 in advertising, and the store's revenue for the same period was $178,221. Which means that every $1 spent on ad brought our client $4.39 of revenue.
Also, our client's Instagram account grew by about 10,000 followers during this period. There were sales made through Instagram too, which are not taken into account in our metrics, so the actual return on ad spend were even higher.
You can see screenshots of our client's website sales statistics and their Ad Account in a gallery.
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ПРОДВИЖЕНИЕ МЕХОВОГО МАГАЗИНА В УФЕ
СТРАТЕГИЯ / SMM / ФОТО / КОНТЕНТ/ ДИЗАЙН / ТАРГЕТ
Обсудить проект
Вводные
К нам обратился магазин верхней одежды из Уфы. До сих пор в качестве основного рекламного канала они использовали рекламу на ТВ. Соцсети не использовали так как были уверены, что подобная реклама для них бесполезна.
Цель
Собрать 50 заявок на покупку верхней одежды, бюджет 30.000 рублей.
Аудитория
Женщины от 25 лет. Поскольку в магазине были не только шубы, мы не стали детальнее сегментировать аудиторию. Была возможность купить и пальто, и дубленку, и куртку, и, конечно же, новенькую шубу.
Механика
Сайт был, но он был недоработан, поэтому мы приняли решение во Вконтакте вести на анкеты, а в Instagram на лид-форму. Сделали связку через сервис Albato и получали заявки в телеграм моментально, за счет чего их довольно быстро обрабатывали.
Текст
Поскольку был конец осени и самый сезон для покупки шуб, мы решили сделать упор в текстах на прямые офферы.
Итоги
Вот что у нас получилось по цифрам:
Результаты Instagram: За неделю рекламной кампании было потрачено ровно 15.000 рублей и получено 54 заявки по средней стоимости 277,78 рублей.
Результаты Вконтакте: За неделю было получено 77 заполненных анкет + 8 сообщений из скриншота выше. Всего получили 82 ЗАЯВКИ по 106 рублей.
Итого за неделю тестовой кампании мы получили 136 заявок с таргетированной рекламы в обеих социальных сетях, средняя стоимость заявки составила 174,24. Плюс с ведения мы получили порядка 10 номеров телефонов и еще больше обращений. ИТОГО 146 заявок!
Для отслеживания продаж мы использовали промокоды, они были разные для Вконтакте и Instagram.
Получилось что менее чем за 30.000 рублей + гонорар за работу, выручка от продаж составила чуть более 500.000 рублей. То есть рекламный бюджет окупился в 21 раз.
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ПРОДВИЖЕНИЕ ЦЕНТРА ЛАЗЕРНОЙ ЭПИЛЯЦИИ
СТРАТЕГИЯ / SMM / ФОТО / КОНТЕНТ/ ДИЗАЙН / ТАРГЕТ
Обсудить проект
Вводные
Ко мне обратился клиент, которому нужны были заявки из социальных сетей на услуги лазерной эпиляции. Они уже пытались сами запускать рекламу - но ничего не выходило -цена клика дорогая, заявок практически нет.
Цель
Увеличить заполненность центра на 20-30% (это порядка 200 человек)
Аудитория
Женщины от 18 лет, которые хотят попрощаться с нежелательными волосами. Мужчины нам тоже нужны, но мы решили пока сосредоточить внимание на женщинах для того, чтобы понять что для них работает. С мужчинами будем работать немного позже.
Посадочная страница
У клиента был Taplink, на который можно было вести трафик, но он был неподготовлен, именно поэтому я написала продающий текст для посадочной страницы, чтобы человеку было проще оставить
Механика
Я решила, что в данном случае мы будем вести трафик с целью конверсия на посадочную
Текст
В тексте сосредоточились на болях целевой аудитории, ведь раздражение, постоянна щетина и вросшие волосы - вызывают эмоции у любой девушки, тем более что эту проблему можно решить.
Итоги
Вот что у нас получилось по цифрам:
Всего потрачено 28367, получено 69 заявок (без учета заявок в директ и без учета подогревшихся и заказавшихся из профиля). Средняя стоимость заявки 411 рублей. Мы могли бы увеличить расход и количество заявок, но клиента устраивал именно такой расход бюджета.
В таплинке с 9 июля по 5 августа (за последние 28 дней) 79 заявок, и еще много обращений поступало в директ.
Клиент остался доволен и мы продолжили работу. Теперь будем покорять сердца мужчин.
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Create a catchy Instagram feed design and a matching stories design concept for a blog that talks about various analytes in foodstuff. Create stories content plan and provide regular posting.
Account #2
Account #1
Create Instagram stories design concept for an account dedicated to client's distillation solutions according to new company's guidelines. Create stories content plan and provide regular posting.
Task
For the stories content plan we chose 3 content pillars: - Promotional (includes information about equipment characteristics, ways of application, UGC) - Informative (includes exploitation info, useful tips, company's history, etc.) - Entertainment (industry-related news, interesting facts, recepies, fun reels, etc.)
We used cute characters of "food detectives" as our main inspiration. Since the blog is dedicated to complex scientific topics, we decided to create a light, fun design, and add more entertainment topics to the stories content plan. Thus, stories will be of interest to a wider audience.
We created a clean, modern and calm concept perfectly matching company's new branding and website.
Results
Task
Results
Canva Instagram Pack
Our client asked us to create a feed design with unique photos and a transition from a warm color scheme to a cold one.
What was done: - Moodboard and color schemes - Visual concept with photo references - Technical requirement for a photographer - Photoshoot organization - Photo editing
Result: a unique feed of 15 posts and a happy client. You can see the Before/After in the gallery.
Feed for a Tax Consultant
Instagram feed design for a new account. Our client wanted to create a professional yet stylish visual appearance.
What was done: - Moodboard and a color scheme - Visual concept with photo references - Technical requirement for a photographer - Photoshoot organization - Photo editing and a little bit of graphic design
Result: beautiful feed of 15 posts and a happy client.
Feed for a Digital Marketer
Our client wanted a one-fit-all design concept in order to show both personal and business content in their account.
We created a versatile aesthetic pack including templates for 30 posts, 10 stories and 2 carousels.
Services
Facebook ads
Paid ads are perfect for those who want more sales, clients or followers.
What's inclued? - Target audience analysis - Competitor analysis - Ads visual and copy (promotional text writing, imagenery creation for feed & stories placement) - Ads campaign creation and curation - Monthly metrics report
*Please note the advertising budget is not included.
Spend more time growing your business while we take care of your socials. Let Marketing Girls create strategy-driven content perfectly matching your goals and aesthetic.
What's included? - Account audit - Target audience analysis - Competitors analysis - Feed and stories planning - Content creation (photoshoot organization, custom-designed graphics, sourced imagenery and your photos) - Engaging caption writing - Customised hashtags research - Engagement and community management - Monthly insights report
All of our Services are customizable to fit your goals
These are a baseline of different types of services we can provide, but we encourage you to schedule a meeting with us to best pick which option is best for your business. We can customize any part of the service to best suite your business' needs, wants, and dreams.
Become the next success story
Grow your business with metrics-driven social media marketing that fits your brand. Fill out the form and we will contact you shortly!
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for a free consultation. You'll hear back from us within 48 hours.